Maker Faire 5/23/10 Report

(Finally . . . DO/CO's Maker Faire 2010 update! )

My wife, some friends, and myself attended Maker Faire 2010 and had a really great time. We checked out a fun and literally electrifying musical Tesla coil performance by ArcAttack of Austin, TX.



I purchased a really cool belt and U-Lock holder from Fabric Horse that will allow me to carry my Kryptonite lock sans-backpack. Carrie, owner of Fabric Horse, was super-cool and showed-off all the wares that she brought out to Maker Faire all the way from my old stomping grounds of Philadelphia, PA.

Out in the open spaces of the San Mateo County Event Center, we found some completely sweet human-powered and alt-power vehicles created by Fun Bicycle Unicorn Club, a hot rod Little Flyer Wagon, and Giant Cardboard Robots. There was something to simultaneously stimulate everyone's imaginations and/or inner nerd. We'll definitely be back next year!

-Clint

DO/CO Portfolio Updates

Some clients just made their projects public and we just completed the design of some internal projects. Thanks to those happy events, we made some nice additions to our internal portfolio.

You can check out the work that we did for Clean Bottle and Nearlife via the links below.

http://bit.ly/auDipm

http://bit.ly/bZGxE2

Also, our latest addition to our Mechanique lighting line is up. You can view it here: http://bit.ly/ctpj18

Thanks to these and other projects, things are getting exciting around the office. It looks like coffee will be our fuel for the next few months. :)

-Clint

First Big DO/CO Press Release of 2010.

We are working on a really fun project with a client that we really like. It just so happens that AT&T likes what we're working on too! A press release with all we're allowed to talk about is below.

http://www.att.com/gen/press-room?pid=4800&cdvn=news&newsarticleid=30662&mapcode=

We'll put-up some pics of this very cool device and tell you a bit more about it in the very near future.

Thanks for reading and stay tuned!

-Clint

And now for something completely different...

Hello there, it's Aaron from DO/CO,

I enjoy when something comes our way and throws our brains in a twist. A project that's fun, quick and a complete departure from the everyday. We recently were

contacted by a company called Nearlife. (For the Boston folks, they are the people behind the Virtual Fish Tank at the Museum of Science) Nearlife is in the process of taking their fish kung fu and turning it into a toy, game, internet experience and television show. They asked us if there was any way we could take their fish side views and develop CAD files and prototypes. We of course said YES! (I have a weakness for things that sound fun.) After some crazy CAD sessions, we got in contact with www.stereolithography.com and Nick helped us out with our 68 part prototype. (I know, thats a lot of parts, they were really small and annoying also.) We received parts about 3 days later on a Friday and after a frantic weekend filling, sanding, priming and painting, we dropped off parts to Nearlife on Monday for electronic build out. Nearlife is still developing the software side of this concept, when it's ready to go, we'll post more details.

Lighting Design

Clint and I have been kicking around some ideas for some short run product concepts that we could produce ourselves. Here is the first prototype of our first concept called the tulip ceiling lamp. It is currently being fabricated by Ponoko but we are debating who will be doing the final production of the components. The prototype is made with clear and translucent acrylic and it is around 24in in diameter and around 8in tall.

This product is a crossover between consumer product and craft, so packaging, instructions, product placement, and pricing efforts are in the works.

We have some more sweet ideas for lighting that we are currently exploring. When they are in a more completed state, we'll post-them-up ASAP.

If you like what you see, rest assured that we'll shout when they are officially for sale!

-Aaron

Making Audio Assistive Technology Sexy . . .

Hearing loss seems to strike the men in my family for one reason or another. My Grandpa worked in a metal stamping plant in the 50's-70's. My Dad lost hearing in one of his ears after a really bad car accident. I like to soup-up MINIs and that usually ends-up making them quite a bit louder than factory specification.

Since about 5 years ago, I now wear earplugs A LOT--concerts, banging a hammer when building things, grinding metal, taking my car to have dyno testing done-- whatever it takes to preserve the hearing that I have left. (I'm sure that some has been lost to the impatience of youth and/or non-consideration of loudness). When I have a son or a daughter, this child will have a pair of earplugs tucked in their jacket so that I can start them early on hearing protection.

OK, the stage for my personal interest in audio assistive technology is now set. The image above shows a product from a company called Widex called the mind440. This device blew my mind this week, but not for its physical design (which I believe is much more good than bad BTW). Instead, they did a fairly sexy online campaign for the mind440 that you can check out here:

http://campaign.widex.com/flashcampaign/mind440/Site/uk/Platform.html?gclid=CPCWn8D_3ZsCFRlcagodnjQsAQ


So this site has some vignettes that are like a Chanel commercial at times. However, it mixes some enticing imagery with key pieces of consumer info that really hit the target areas of "Why do I need this?". The Flash animations, video, site styling, & layout give an aura of high-design to the mind440. It's a very de-stigmatizing approach to advertising this type of assistive technology. Widex chose to deal more with using their product as lifestyle maintenance rather than dwelling on hearing loss. Bravo to Widex!

-Clint

P.S. (I'm going to do a little research to see what ad agency/firm they used to pull this production together. I'll report back once I know more.)